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How to Know if My Hair Needs Nurture or Moisture

What’s the difference between Nurture and Moisture?

The first thing you need to know whether your hair needs nurture or moisture, is to understand the difference between them, and how they function in terms of helping your hair to be healthier.


Nurture treatments contain the oils that the hair needs to balance the volume and control frizz. If you have oily hair, this treatment is still necessary to balance the oiliness and reduce the oil secretion from the scalp.

Usually, hair needs a nurturing treatment when it looks:

– Opaque
– Extra frizzy



Moisture treatments contain help control the amount of water the strand absorbs and retains. Hair needs a certain amount of hydration to be soft and malleable.
Every hair type needs hydration to smooth out the scales on the hair cuticles.

Usually, hair needs moisturizing treatment when it feels:

– Brittle
– Dull


Both very different but very necessary

All hair types need both, moisture and nurture, because water is essential for carrying nourishing agents, and damaged hair will need to be hydrated before it is nourished. Generally speaking, thick hair needs more deep nourishing treatments than finer hair, but if you want to be completely sure I would recommend getting your personal Hair Routine. This will help you keep track of what your hair really needs every time you wash your hair.

’till next time,


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How to reverse hair loss?

Hair Loss: How to reverse it?

We’ve established that everyone gets concerned about hair loss, right? If you don’t remember this go read Part 1 of this article…but hey, don’t forget to come back!

Now, I did mention that there are some treatments to slow down or reverse hair loss. You would think that by now, scientists would have found a cure for hair loss, but it is a very complex condition and “fixing it” is not that simple. So, I did some more digging and found some exciting products.


A vasodilator that, in principle, was used exclusively orally to treat patients with severe cases of high blood pressure. Treatments based on Minoxidil usually have a concentration of 5% for men and 2% for women.


It is commonly used to stimulate hair growth and slow baldness. How? Well, it helps nurture the hair’s root, and it favors its growth.

  • It is commonly used to stimulate hair growth and slow baldness. How? Well, it helps nurture the hair’s root, and it favors its growth.
  • It is FDA approved.


  • Most common secondary effects include itchiness, dryness in patches, irritation and OBVIOUSLY hair growth in unwanted areas.
  • It does NOT cure baldness; most of the new hair will be lost again if the treatment is suspended.  

Tricomin Clinical

A multi-care health system that uses two main technologies ( which they’ve patented): Copper Peptide Complex and Triamino Copper Complex. Yes, the essential component is copper. It stimulates and nurtures the cells with oxygen and other nutrients. As we get older copper levels tend to decrease, but with this stimulation, hair follicles get thicker and healthier looking.


  • Tricomin Clinical claims it is “Deliberately and precisely formulated to work wellness wonders on stressed, fragile hair.”
  • It is one of the few treatments that have actually been shown to stimulate hair growth in intensive FDA trials.


  • Copper toxicity…it could be an issue. It is very important to ensure that your zinc levels are balanced if you use these types of products regularly.

Castor Oil

This viscous oil is full of omega fatty acids such as omega-6 and omega-9 that help moisturize the scalp and stimulate blood circulation. In English, castor oil helps promote healthy hair growth. According to Google, its regular use can boost hair growth by three times the normal rate. Well, I guess I will have to test this one myself.


  • It provides conditioning that improves the flexibility of the hair fiber. It has antimicrobial properties, which are useful to fight off bacteria or any fungus growth. I think the most important thing to know about castor oil is that it will make your hair feel and look thicker.


  • There is still no scientific evidence that assures castor oil is effective for hair growth.
  • Castor oil penetrates easily and goes to our blood system through the scalp, which could cause some adverse side effects. It is not suitable for pregnant women or people with chronic diseases.  

Jojoba Oil

Did you know Jojoba is technically not an oil but a wax? Why is this important? Well, because they imitate natural body oils, so when we apply them to our skin, we can make it believe that it’s been produced naturally.

Jojoba oil is super moisturizing, but it won’t leave any residue (SCORE!). It stimulates hair cells to reproduce themselves. Adding 3 – 4 drops on your hand when you are conditioning your hair will help protect hair strands from drying up and breaking. Make sure you don’t add it to the bottle and just to the portion you will use as it may mess up the pH of your product.


  • It is a natural moisturizing ingredient. It is great for the skin because it contains most of the important vitamins and minerals required to maintain healthy skin, …and you know what they say: healthy scalp = healthy hair.
  • It doesn’t have any side effects, and it can be stored for a long time without conservatives.


Always choose organic natural oils, because those with conservatives contain ingredients that are not good for your skin and hair. An extra tip, buy it cold-pressed so that you really obtain all the benefits of the oil.

With that in mind, here’s a recipe from the master of hair masks.

Recipe to slow down hair loss

Disclaimer: our founder learned it from her Brazilian grandma, and she loves sharing it with E-VERY-ONE! So here it goes:


  • Organic Cold Pressed Coconut Oil
  • Organic fresh or dry Rosemary
  • Organic Cold Pressed Castor Oil
  • Organic Cold Pressed Tea Tree Oil
  • Fresh Garlic

In a small pot place 3 spoonfuls of the coconut oil, two spoonfuls of rosemary leaves, one teaspoon of castor oil and two drops of tea tree oil. Then squish one clove of fresh garlic and add it to the mix.  (Just make sure you don’t go on a date after).

Warm the mix in “bain Marie” until it becomes a little greenish.

Let it cool and filter it with a filter paper. Before using it, test it in a small area of your arm to make sure you are not sensitive to the garlic or tea tree oil. (These are very powerful ingredients)

When is it best to apply?

Wait for your washing hair day and apply it 2 hours before washing it. You should use enough to cover your entire scalp and massage, massage a lot. Save the rest in a sterilized crystal or glass jar and refrigerate for several uses. It might solidify, but it will melt in your hands.


’till next time,


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Hair Loss S.O.S.

When will I start losing hair?

I once read: “hair growth is like a garden, how well it grows depends on what’s underground”.

FACT: Your scalp is a home for about 100,000 strands of hair.

Each one of them has its own life cycle. Like a plant, see? I told you.

To be honest, I usually link hair loss to men and not women. Or that’s what I used to do until my mom confessed to me she was having trouble dealing with hair loss. And not too long after that, I found a famous influencer from Montreal struggling with hair thinning as well…and she is my age!

There is really not a big difference in terms of gender. Most women start experiencing hair loss around their 50´s, but there are also thousands of younger women losing their hair nowadays.

FACT: Most of us lose between 50 and 100 strands of hair each day.

Oh, and on washing days you are supposed to lose up to 250 strands of hair. This doesn’t mean avoid washing just to keep your hair from falling out…because it will, eventually.

The 5 most common reasons for hair loss are:

1. Excessive Styling

Very tight ponytails or styles can cause your scalp to irritate and your hair to fall. Even hairstyling products that may contain chemicals will damage the scalp and cause the hair shaft to break, and your hair will start thining. Rock a relaxed hairstyle once in a while and look for products that are free of sulfates or any hard chemicals.

2. Medication

From birth control to cancer treatments (chemo) all of these can take a toll on your hair. Some other drugs that mess up hair growth are blood thinners and medicines that treat high blood pressure, heart disease, arthritis, and depression. Damage is not permanent though, once treatment is finished hair grows back.

3. Significant Weight Loss

If you are lacking certain nutrients, like iron, protein, and vitamin B, which are essential in the production of keratin, get ready to lose more than a pound but also some locks.

4. Thyroid Imbalance

This is one of the most common reasons for “unexplainable hair loss” This is an autoimmune disease and it’s occasionally associated with alopecia areata, which causes hair to fall out in big patches. Your own immune system is attacking healthy hair follicles BY MISTAKE. Damage isn’t permanent and corticosteroids can help regrow hair for women with alopecia areata.

ATTENTION! See a doctor if you have this problem.

5. Traumatic Event

That stress can make women go through telogen effluvium, a temporary shedding because of nutritional deficiencies or hormonal changes. If hair falls out in clumps, better nutrition and lots of rest are your two best allies.

FACT: Hair grows about six inches a year…for most people. 

I think it’s safe to say that for EVERYONE hair loss is a difficult experience, but it’s inevitable as we age, and it’s ok to try to slow down or reverse this process. The real question is…

Can I grow my hair back?

Good news. Yes! There are treatments for temporary and even permanent hair loss. Some of the most common options are:


Surgical Treatments**

Natural Solutions

These are all helpful and targeted to specific problems, but our expertise relies on natural cures and ingredients you should use.

’till next time,


**Don’t take any medication without a prescription.

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The 5 Scariest Ingredients in your Hair Care Products

Scariest ingredients in your hair products

They live amongst us, under the name of “fragrance” or other complicated ingredients. Names you don’t recognize and chemicals you’ve never heard of, or maybe you have. These are just a few of the ingredients that we use on our scalp daily without being conscious of the damage and consequences.

1. The twin sisters:
Sodium Lauryl Sulfate (SLS) & Sodium Laureth Sulfate (SLES)

Sulfates are harsh detergents that work to strip the oils from the hair.
Both of them are surfactants and they are present in almost every shampoo, detergent, and soap you can think of.

Why you should be scared:

They are harsh and will eventually damage your hair, making it brittle and dry. They can also trigger allergic reactions on your skin and trigger a dandruff problem. Sulfates will surely deep cleanse your scalp and strands but they will also dry out your skin completely and are closely related to some diseases.

2. Para(normal)bens

Parabens such as methylparaben and propylparaben are creepy ingredients because they’re everywhere. They are used to preserve products preventing bacteria to grow in cosmetics and hair care products.

Why you should be scared:

We find them in 85% of self-care products and canned products, and they have been linked to increased growth of breast cancer cells. VERY SCARY!

3. Dr. Formaldehyde

This is not an ingredient that you’ll find often in hair products, and there’s a good reason for it: this is the scariest of them all. It is used as a preservative and most commonly activated by heat. It is so dangerous that The European Union has restricted its use in personal care products and in Sweden and Japan it is entirely banned from cosmetics and toiletries. You’ll find it under the name of quaternium-15.

Why you should be scared:

It is a known carcinogen proven to be absorbed by the skin. In fact, in 2013, hundreds of American women sued Unilever after experiencing hair loss, burnt scalps, and broken or discolored hair after using an at-home hair-smoothing product. (CNN)

4. Dimethicone

It is a silicone that makes your hair look nice and shiny, after cleansing it with shampoo. On the other hand, it’s the ingredient that contributes the most to build up and making your hair greasy and lifeless after one day of not cleaning it.

Why you should be scared:

It is basically plastic that can clog your pores, cause irritation and acne.

5. The one in disguise: Synthetic Fragrances

Synthetic fragrances are sneaky. Manufacturers don’t need to specify the ingredients under the term “fragrance”. Smart, but not OK for the rest of us.

Why you should be scared:

Some ingredients in products that contain synthetic fragrances can irritate the skin, cause hair loss, and even disrupt the reproductive system. They can also cause cancer, asthma, and make their way into women’s breast milk!!!

Horrifying, right?

’till next time.


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5 Must Tips to Nurture your Hair


The word nourish makes me think of a mom feeding her babies. Lol. Nurture is key when talking about hair treatment and it is essential for a complete Hair Routine. Why? Well, the same way a mom needs to feed her babies, hair needs nutrients to grow strong, shiny and healthy.

In general, hair receives enough nutrients from the oils produced in the scalp, and if these natural oils are well distributed your hair is shiny and soft. The shorter your hair is, the better the oils distribute throughout the strands, but the longer your hair the worse it is, especially for the ends. So how do we get all these nutrients to our entire mane?

1. First of all, don’t wash your hair every day.

You’ve heard/read this one before, but honestly,… don’t. How do you expect to get nutrients if you wash away the natural oils every day? Trust me, your hair will get used to a less frequent washing routine, and it will get smoother.

2. When you do wash your hair, apply a vegetable oil of your choice at least one hour before washing.

It can be Virgin Olive, Coconut, Jojoba, Argan, Avocado etc. Apply it all over your hair generously and wrap it in a bun. Then wash it with shampoo and seal the nutrients with conditioner. This process is called pre-poo.

Never use mineral oils. It’s petrol and it doesn’t allow the good nutrients to penetrate your hair.

3. Brush your hair.

Another great way of nurturing your hair is by spreading the oils with a wooden or a boar-bristle brush.

Attention! The boar-bristle is not a vegan brush, read here for more info. Anyhow, this kind of brush is great for spreading oils through your hair all the way to the ends.

4. Follow a healthy diet.

Healthy inside reflects on the outside. Basics.

5. Follow the right Hair Routine for your type of hair.

Complete this online diagnosis and get a personalized Hair Routine that you can follow every day.

Nurture brings shine, balances volume and reduces frizz.

The Hair Routine Nurture Treatment is rich in:

  • Sunflower Seed Oil
  • Grapeseed Oil
  • Avocado Oil
  • Argan Oil
  • Evening Primrose Oil

Be sure to add it to your Hair Routine.

‘till next time,


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Hair Transitioning…What does it mean?


To undergo a process of transition can only mean one thing: change.

“Change is good”, at least that’s what people say. I believe it. No matter who you are or what you do, if you want to change something about yourself, I say “go ahead”! It’s your body, it’s your life, take the wheel and just do it. Because if you never try, you’ll never know.

I didn’t realize it before, but transitioning is such a buzzword in the beauty industry nowadays. It’s a transformation undergone to become one’s true self, and it can variate from letting your skin or hair flourish, all the way to changing your sex. Transitioning can go in many directions, nevertheless, it must always be about YOU and feeling comfortable with yourself.

Hair Transition

I’ve been exposed to this subject by Clarissa, founder of The Hair Routine. In the hair care world, transitioning means stopping all treatments that are meant to change the true nature of the strands and going au naturel with your hair. And she is all in for it!

Pro’s and Con’s

We debated on how the beauty and fashion industries have set certain hairstyles as the stereotypes of a “perfect hair”, and how it affects thousands of women around the world. Long story short, we had a very long discussion about what people should or shouldn’t do with their hair. And when I finally admitted that I believe some people have it easier than others when it comes to hair styling, she supported her point of view by showing me some shocking pictures of women who have undergone capillary transitioning.  I was completely in “awhh!”. You could see the confidence in their faces. Who wouldn’t want to at least try this? What if, we could liberate ourselves from these stereotypes and just love and care every bit of ourselves?

What to expect when transitioning?

Everyone has a different relationship with their hair, but learning to accept it – I was born with this hair, I might as well love it and take care of it – can be incredibly liberating. WORK IT!!! Follow a hair routine to see the best results!

Letting your hair natural can be a very powerful form of self-love and self-expression, you just have to trust the process and trust yourself. Don’t forget, you are beautiful the moment you start believing you ARE beautiful.

‘till next time,


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The 5 Ingredients to Moisturize Your Hair

Moisturizing Your Hair

Moisture your hair is one of the three steps in The Hair Routine method. This step is responsible for water replenishment in the hair and it will aid in making it softer and more elastic.

Make your own hair mask at home!

DIY hair masks are very easy to make and they do wonders for your hair. Don’t believe me? Ask Clarissa (she explains it all), she is the founder and CEO of The Hair Routine and has been creating her own hair masks since she was able to say the word “moisture”. She has created the best hair treatments, with 100% the best ingredients out there.

Anyhow, if you take The Hair Routine test and get your results, you might be wondering where to get these treatments…Well now you know you can shop them or make them! Here are five ingredients you need to create an ideal moisturizing mask. And if you don’t have your hair diagnosis, what are you waiting for? Go get it!

The best ingredients for a moisturizing mask are:


Vegetable glycerin has emollient and moisturizing properties.  It absorbs water from the air and traps it. It makes a protective layer on the hair strands and doesn’t let the humidity escape. It is very important to use glycerin when humidity levels are high because in the opposite case where the conditions are dry, glycerin will act to take the humidity out from your hair and evaporate it out to the air. An alternative when the weather is dry is to use a deep conditioning cap or a humid towel and wrap your hair inside while masking it. Attention! You need to be aware of how much your hair absorbs water if your hair has high porosity and you do this too often, your hair will saturate with water and it can easily cause breakage problems. You can buy Glycerin at any pharmacy and use it as one of your ingredients for a moisturizing hair mask.


Provitamin B5 or Panthenol -now we know where a famous hair care brand got its name from-  has been used as an alternative treatment for hair loss in the past because of its alleged ability to penetrate, strengthen and thicken hair. Although sometimes hair loss is due to a vitamin deficiency, it also involves various genetic, hormonal and environmental causes. Panthenol is good to prevent hair loss, but you know what it’s also really great for? Moisturize! You can get Provitamin B5 at the pharmacy or naturist stores and use it after cleansing your hair. Add a few drops of Panthenol in your hair mask or spray it on your scalp and hair after cleansing, it will completely revitalize it!


It’s not news that aloe vera is the “miracle plant” for everything. I would argue that only with coconut oil and aloe vera we can solve all our problems. Lol.

Aloe vera is known for its unbelievable healing properties when applied or consumed orally.  You can get it at any supermarket or plant market, cut one leaf and use it many times. The gel inside the plant is made up of mainly water and protein that contains amino acids and vitamins A, B, C, and E. You want to extract the gel and put it directly on your scalp after shampooing -rinse well after- or mix it with other ingredients such as avocado for a moisturizing hair and face mask. The beauty about this ingredient is that it moisturizes the skin and hair without leaving it greasy, voilà!


Cornstarch mixed with other ingredients helps close the cuticles and stores the water. Its composition permits the hair to absorb the essential nutrients and have shiny and hydrated texture. On your scalp, cornstarch reduces oil and itchiness, goodbye double trouble!

Pro Tip: Cook two spoonfuls of cornstarch with 100ml of water on low heat. Mix well and use it as the base for your DIY hair mask.


Using table sugar when you shampoo your hair may sound like a crazy idea. According to specialists, sugar improves circulation in your scalp and helps deep cleanse it, which will improve your hair’s beauty and health. Makes sense though… Granulated sugar acts like an exfoliant for your skin and thanks to its properties it also helps moisturize it. Exfoliation promotes blood circulation, which also promotes hair growth. Score! Add ½ a spoonful of sugar to your routine when you are shampooing. I don’t recommend adding it directly to your shampoo in advance because with time it might alter its pH level.  Mix it in your hands along with the amount of shampoo you usually use and just scrub. Rinse well, better than ever, and finish your routine with a silicone-free conditioner. Whoever said sugar is always bad for us was wrong. I promise you will love it!

All of these ingredients are perfect for a moisturizing hair mask, if you have any questions do not hesitate to contact us. Let me know how it goes, OK?

´till next time,


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Hair Porosity

What is hair porosity?

Hair porosity means how well your hair is able to absorb and retain moisture. Remember when we talked about hair structure? Let me refresh your memory. The protective outer layer of the hair strand is called: the cuticle. It looks like fish scales or rooftop tiles facing down. Sometimes they are more open and sometimes they are more closed. When cuticles are more open, hair looks frizzy and dry. When cuticles are closed, hair looks smooth and in control.


As I’ve mentioned before, the hair structure varies from person to person. This also includes hair’s porosity, its capacity to absorb moisture.

The FAMOUS Porosity Test

Use a glass of water to test your hair’s porosity. Take one clean hair and drop it gently in a glass of water. Observe what happens.

If the hair sinks to the bottom…

You have high porosity hair:

  •   The cuticles are wide open.
  •   Your hair easily absorbs water.
  •   You require more product.
  •   It is often frizzy.
  •   It dries quickly.

If the hair stays in the middle …

You have normal porosity hair:

  •   The cuticles are normally opened.
  •   Your hair has bounce and elasticity.
  •   Very little maintenance required.
  •   Holds different styles well.

If the hair floats…

You have low porosity hair:

  •  The cuticles are tightly closed.
  •   Your hair takes a long time to dry up.
  •   Products tend to build up rather than quickly absorb.
  •   Natural oils don’t penetrate, they sit on your hair.
  •   Needs moisturization.

Control the porosity of your hair!

If you have HIGH porosity hair you need to use products that will help the cuticles close down so that your hair can retain moisture.

If you have LOW porosity hair you need to use products that help the cuticles open up just enough so that your hair can be gently cleansed (not stripped), and open to receive any kind of treatment.

Doing this is possible if you have the right products.

How to control frizz?

First and most importantly you have to follow the right routine for your hair, and the only way to know which oneis the best… is to make the test and receive your diagnosis.  Cleanse your hair with a shampoo that has a pH level just a bit higher than 5.5 (hair’s pH level), this will help your cuticles slightly open up, cleanse, and be ready to receive treatment.

Treat your hair with a Nourishing mask, depending on your hair’s needs.

After cleansing and masking your hair finish your routine by using a conditioner that has a pH level just a bit lower than 5.5,  this will help your cuticles close back down, smooth out, and retain the treatment inside. 

The Hair Routine’s Balancing Shampoo & Conditioner are made for every type of hair. They have pH levels that work to open the cuticles with the shampoo and close them back down with the conditioner. In addition to that, if you follow a Hair Routine specially made for you, you will be able to treat your hair exactly with what it needs. 

’till next time,


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Difference between Cruelty-free and Vegan



It wasn’t until I started working at The Hair Routine that I learned the difference between cruelty-free and vegan products. Well actually, I had the basic idea, but I was always getting confused or making the wrong assumptions.

You would think that in 2018 there would be little to no more companies experimenting with animals to test their products. Wrong. According to Cruelty-Free International, there are still 115 million animals being used worldwide. Many self-care articles are still being tested on animals: lotions, perfumes, makeup, hair products, etc. In China, for example, you cannot produce cosmetics if they have not been tested on animals first. There’s still a lot to be done to end it. With this in mind, I decided it was a good idea to write an article explaining the differences between vegan and cruelty-free products.

Difference between Cruelty-free and Vegan

Cruelty-free does not mean vegan, and vice versa. If a company does NO testing on animals: the product is cruelty-free. Simple as that. But what if the same company uses animal-derived ingredients for their products? This means the product is cruelty- free but not vegan, and the same goes the other way around. Some products are vegan-friendly (no animal components in the ingredient list), but they are tested on animals. This means the product is vegan but not cruelty-free.



It is up to you. Some brands sell both cruelty-free and vegan-friendly products (like The Hair Routine ), and there are some that only apply to one of the two. If you are vegan and live a vegan lifestyle, then you’re probably very strict about using animal by-products. Therefore you probably look for the Vegan-friendly label before anything else. But if you are concerned about both (and you should), then you can always check out the company’s webpage for more information. Most brands will be proud to state that they are cruelty-free and vegan and it will read somewhere on their webpage, just make sure it is true.


Real talk now. I made a lot of research for this journal entry, and I found shocking information about animal testing. For example, it is not reliable! Why? It is pretty simple actually. Animals and humans are different. Therefore reactions to products and medicines are different too! So not only it is cruel, but also, doesn´t make any sense to test products that are intended for human beings on animals.

From now on I will be more careful about the brands I support and the products I use. Maybe I won’t save the world on my own, but I’ll know I am not giving my dollars to companies that don’t invest in looking for alternatives. I believe it’s on all of us to shape the world we want to live in.



Be curious. Get informed. Make a list of the top 10 brands you use for personal care and look them up on the internet. Read their values and beliefs, and make sure they resonate with YOUR values and beliefs. And if they don’t? Time to go shopping baby!Do field research and find similar products that are sold by companies that you want to support. There is always a solution.






We believe in connecting with everything that surrounds us and giving back to the environment.

We believe in conscious choices that do not compromise our planet. 

We believe in respecting all forms of life. We stand up for equality of all living beings.

We are vegan and cruelty-free!


Hope this cleared out the differences between cruelty-free and vegan. Remember, not because it is vegan, means it’s necessarily cruelty-free and the other way around too. If you have any questions regarding The Hair Routine products, don’t hesitate to contact us! We are always happy to help.

´till next time,


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Let’s talk about pH

Why hair pH matters?

This entry is going to be a little bit more scientific, but very informative! If I could, I would go back in time and use this subject as my elementary school’s science fair project. Today, on Science with Lucía: Why the pH of hair products, matter.

The hair’s pH is one of the most important, yet underrated, component to take into consideration when caring for our hair. It influences hair texture and curliness. And it also determines how lifted-up or closed the hair cuticle is and how skin and hair retain moisture.

p= potential/power

H= Hydrogen

The pH Scale goes from 0-14

pH Values from 0 – 6 are ACIDIC

Value 7 is Neutral (water has a pH value of 7)

and from 8 – 14 are ALKALINE

The pH of hair products

Moving left to right in the table, from 7 to 14,  substances are more alkaline. When the pH of hair products is higher than 7, they will open the hair cuticle and break down the hair. They can also cause dry scalp and frizzy hair.


Extreme alkaline can eat away skin and hair. Do not use products with a pH higher than 13 without balancing them out with water!

Most of the commonly used products for hair styling and/or coloration have very high pH levels, for example:

Bleaching, highlighting, etc.: pH 10 -11

Semi-permanent hair coloration: pH 7 – 9

Permanent  hair coloration: pH 9.5 – 10. 5

Relaxation products: pH 11 – 13

Perm: pH 8 – 9

Baking soda: pH 8

Moving right to left from 7 to 0, things are more acidic. Using products or treatments that fall on the acidic side of the scale, help close the hair cuticle and hold moisture. This essentially makes your hair shiny and smooth.



Extreme acid can eat away skin and hair. Do not use products with a pH lower than two without balancing them out with water!

The Hair Routine’ s products are specially made to control and balance de pH of the hair.

Let me explain…

The Balancing Shampoo has a  pH of 5.6 – 6 which is a tiny bit higher than the normal pH of hair. It is made this way so that it gently opens the cuticle and cleanses the hair. Then, because the cuticle is open, conditions are perfect for treatments and masks to penetrate the hair strand.

The Balancing Conditioner has a pH of 3.9 – 4.6 which is a tiny bit lower than the normal pH of hair. This will essentially help close the cuticles and retain the treatment applied in the previous step. Finally, it will leave the hair shiny and smooth.

*FYI hair sebum is quite acidic, which helps to prevent fungi and kills bacteria. Keep your cuticles closed and healthy by always trying to stay in range of the NEUTRAL balance of hair and skin which should be around pH 4.5 to pH 5.5.

 Pretty cool right? If you have any questions, or whatsoever I am not a scientist (just did my Science homework and wanted to share what I learned), but I would be happy to help you with any doubts or concerns about The Hair Routine’s products and their pH. 

´till next time,